Monday, February 27, 2012

The Misfortune Cookie

The Linsanity continues:
Ben & Jerry’s tweeted an apology to anyone who was offended by its new limited-edition Taste the Lin-Sanity frozen yogurt flavor.

The company tweeted, “On behalf of Ben & Jerry’s Boston Scoop Shops, we offer a heartfelt apology if anyone was offended by our handmade Linsanity flavor that we offered at our Harvard Square location. We are proud and honored to have Jeremy Lin hail from one of our fine, local universities, and we are huge sports fans. We were swept up in the nationwide Linsanity momentum. Our intention was to create a flavor to honor Jeremy Lin’s accomplishments and his meteoric rise in the NBA, and recognize that he was a local Harvard graduate. We try to demonstrate our commitment as a Boston-based, valued-led business and if we failed in this instance, we offer our sincere apologies.”
If I were them, I'd apologize for making yogurt instead of ice cream in the first place...

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